The man who once sang of Workingman Blues, is now urging Americans to buy cars from the American brand. But ironically, the company now has Italian owners.
In perhaps the most misleading part of the whole advert, the All Along The Watchtower singer says, "So let Germany brew your bear, let Switzerland make your watch, let Asia assemble your phone. We will vuild your car."
The 72-year-old had earlier allowed a cola brand to record a new version of Forever Young with will. i am for a 2009 Super Bowl advert, while in 2007 he appeared in a Cadillac Escalade commercial. He even allowed lingerie company Victoria Secret to use his tune Love Sick in an ad, though the singer claimed he was 'just having fun' on that occasion.
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